Soviet Posters – Bitter tinctures (Pobedinsky A.)
1938
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Above the bottles, a prominent circular emblem with stylized rays encircles a silhouette of a bottle, with the text GLAVLIKERVODKA (Chief Administration of Alcohol and Spirits) and USSR in Cyrillic. The overall composition is dominated by shades of blue, brown, orange, and yellow, creating a visually striking, albeit somewhat somber, effect.
The title Bitter Tinctures itself hints at the nature of the advertised products, likely referring to medicinal or strong spirits. The use of bold, blocky yellow lettering for the title at the bottom of the poster adds a dynamic and impactful element. The style of the artwork and the prominent display of Soviet state labels suggest a government-sanctioned promotion of these alcoholic beverages, possibly for export or internal consumption, emphasizing the quality and variety offered by the Soviet alcohol industry.