The subtleties of poster printing Automatic translate
Posters refer to common printing products of an advertising or propaganda nature. What are they? Large-format printed canvas with a catchy and bright enough image. Often they contain short accompanying information.
The purpose of printing products
Currently, this type of advertising is more popular than ever. Posters are placed not only in offices, educational institutions or exhibitions, but also in crowded places. They are often pasted in transport, on busy streets, places of trade.
Original and colorful posters attract attention and help to quickly inform the public about possible promotions or discounts. Often they contain important information about the venue, time and date of an event.
Depending on the target audience, posters can be made in the form of a poster or poster. These budget marketing tools are among the popular types of outdoor advertising.
Subtleties of manufacturing and printing of posters and posters
With the help of a correctly selected image, shape, font and hue, it will be much easier to convey the necessary information. Of course, the manufacture of this promotional product is recommended to entrust to experienced professionals. It is worth noting that both large and small poster formats are in demand.
As for the printing method, much depends on the urgency of the order and the required circulation. Large format printing is usually intended for the manufacture of posters of a sufficiently large size, which allows you to order printing products for exhibition stands or billboards.
Offset printing is used to make large or medium print posters. It is worth noting that the time spent is minimal and amounts to several days.
The digital printing method is more appropriate to use for the manufacture of posters, the circulation of which is less than 500 copies.
To create printing products, coated paper of different densities or designer cardboard is used. In order to protect the surface, posters are laminated with a matte or glossy film. In addition, foil stamping or special varnishing is widely used.
Undoubtedly, a poster is an integral attribute of every advertising campaign. A bright printing product, as well as its non-standard design, attracts attention and arouses interest among the audience.